The program launched in early 2022 as Popup Denver, providing local retail entrepreneurs with the opportunity to receive a grant of $15,000 to build out a retail activation in one of five spaces being offered by on 16th Street property owners through an agreement with DDP. The license agreement required no base rent, just utilities and common area maintenance costs (CAM), for up to one year; terminable by the landlord with 30-days notice if a lease was secured with a rent-paying tenant.



